Experience the Coldwell Banker…

Michelle Branham Advantage

Thinking About Selling? Your Home Needs Effective Marketing!

Gone are the days when an agent could simply place your listing with the local multiple listing service, hold a halfhearted open house and wait for another agent to bring forth a buyer.

Your home deserves a multilevel Marketing Plan that includes Professional photos, 24-hour Internet access, a direct mailing campaign, newspaper and even TV ads, weekend open houses, listing fliers and placements in local real estate publications.

Computers and the Internet also have changed the face of real estate   According to the National Association of Realtors, today more than one-third of all homebuyers use the Internet for house hunting.  The todays real estate agents must be computer-savvy.  They have your listing in color on their laptops to show clients and communicate frequently via e-mail, a particular advantage when working with out-of-town buyers . 

Suffice it to say that if your home isn’t showcased online through the company Web site as well as with the local MLS or personal website, you may not get the exposure necessary to find a buyer.

There are those who just put the listing in the local MLS and pray it will sell and those that put a lot of effort into marketing their listings, Your Home.